Currently, we can predict with 68% accuracy whether a crowdfunding campaign launched on Kickstarter will succeed based on features of the campaign established pre-launch including – the project category, whether or not the campaign has a video uploaded, and how many rewards are offered. We are hoping to get a higher degree of accuracy to better advise campaign creators pre-launch. Check out the recent press coverage in The Guardian and Popular Science.
The Design Observer just posted my OpEd on The Trifecta of Feedback. If given feedback, first thank, then listen to the feedback, then bucket as keep, reject, or save for later.
This year, DFA Swipesense team was recognized as one of the top ten start-ups by the Wall Street Journal and they continue to impress. Check out Yuri Malina and Mert Iseri delivering their outstanding elevator pitch.
This past month, we were thrilled welcomed two new PhD students to the lab.
Emily Harburg joins us from Disney Research where she was working on fascinating research on leadership, design, and the customer experience of waiting in lines at Disney. Dan Rees Lewis joins us from Design for America where he led a highly successful instructional design effort to develop the design and innovation curriculum for extracurricular project based learning.