On Friday, April 12th from noon to 1pm, we are thrilled to be hosting Navi Radjou at the Segal Design Institute and Kellogg School of Management. He will discuss frugal innovation.
The lecture will take place on the Northwestern/Evanston campus in Jacobs G45. The lecture is open to all.
FRUGAL INNOVATION: A DISRUPTIVE NEW BUSINESS (and SOCIAL) PARADIGM
Frugal innovation is the ability to “do more with less”: that is, to reduce complexity and create significantly more business and social value while minimizing the use of increasingly limited resources. Thousands of inventive entrepreneurs and firms in resource-constrained emerging markets like India, China, Africa, and Brazil apply frugal innovation techniques to create simple but highly-effective solutions that deliver more value to customers at lower cost. Using many real-life case studies (Renault-Nissan, GE, Siemens, Unilever), Navi will show how you can apply the frugal innovation tools, techniques and mindset to address the needs of cost-conscious and eco-aware consumers worldwide in sectors ranging from healthcare to manufacturing to energy to education to financial services. Navi will also describe the grassroots “frugal innovation movement” unfolding across US and Europe, led by progressive government agencies like FEMA and SCIP, next-gen incubators like TechShop and Rock Health, and visionary universities like Stanford and MIT.
About Navi:
Navi Radjou is an innovation and leadership strategist based in Silicon Valley. He is also a Fellow at Judge Business School, University of Cambridge, and a World Economic Forum (WEF) faculty member. He is a member of WEF’s Global Agenda Council on Design Innovation and a regular columnist on HBR.org. Navi is co-author of the bestseller “Jugaad Innovation” which The Economist calls “the most comprehensive book yet to appear on the subject” of frugal innovation. Navi is also co-author of “From Smart To Wise,” a book that PepsiCo CEO Indra Nooyi calls “a practical guide for accelerating your own wise leadership development.” An Indian-born French national, Navi lives in Palo Alto, CA. http://NaviRadjou.com